![John Tabita](https://uploads.sitepoint.com/wp-content/uploads/2013/08/jtabita-96x96.png)
Former owner and partner of web firm Jenesis Technologies, John is currently Director of Digital Strategy at Haines Local Search, a company providing local search marketing solutions to SMBs, including print and Internet Yellow Pages, web design, and local SEO. When not working or spending time with his family, John offers great sales and marketing advice on his blog, Small Business Marketing Sucks. When not working or spending time with his family, John offers great sales and marketing advice on his blog, Small Business Marketing Sucks.
John's articles
![Four Important Ways Buyer Personas Improve Your Business](https://uploads.sitepoint.com/wp-content/uploads/2016/06/1469255864file.jpg)
John Tabita introduces readers to the concept of buyer personas and talks about its importance to content marketing.
John Tabita looks at Asana, and guides the reader through his process for getting the most out of it in a project management setting.
John Tabita examines the skills, experience and knowledge SEO specialists of the future will need, as Google and others revolutionize their services.
Small businesses needn't drop huge sums on SEO experts to get a leg up. John Tabita outlines 9 easy, cheap ways to improve your site's ranking.
John Tabita explains why and how you can optimize your site for mobile visitors and improve your search ranking and, more importantly, sales.
John Tabita follows up his non-writer's guide to writing for the web with this guide to making sure that your content can be found by search engines.
SEO is an ever-changing field, with new challenges and opportunities arriving regularly. John Tabita looks at 5 SEO trends you need to address.
Content marketing is becoming more necessary for online success. But how does a non-writer go about writing for the web? John Tabita provides a few tips.
Cold calling can be brutal, but it can be a great way to get yourself in front of that dream client. John runs us through 8 tips to make a good cold call.
Having looked at the basics of local SEO, John explores the advanced components of local SEO. Learn what performing local SEO for a small business entails.
In the first part of this series, John Tabita explains local SEO and how you can start optimizing.
There's a right way and a wrong way to educate your clients. Make sure that you're not wasting your time and that you're going to make some money!
Read How to Create Ads People Want to Click and learn with SitePoint. Our web development and design tutorials, courses, and books will teach you HTML, CSS, JavaScript, PHP, Python, and more.
All three methods of web advertising are powerful, but combining search ads, display ads and ad retargeting is even better.
Read Beyond Tracking: How to Improve Your Web Metrics and learn with SitePoint. Our web development and design tutorials, courses, and books will teach you HTML, CSS, JavaScript, PHP, Python, and more.
Read Which Metrics Should Your Web Business Track? and learn with SitePoint. Our web development and design tutorials, courses, and books will teach you HTML, CSS, JavaScript, PHP, Python, and more.
You've established some SEO goals and hired a consultant. What should you expect from them now?
Hiring an SEO consultant might be just the thing your website needs. What should you be getting from them?
Read 12.5 Useful Activities When Business is Slow and learn with SitePoint. Our web development and design tutorials, courses, and books will teach you HTML, CSS, JavaScript, PHP, Python, and more.
Read Sell Like a Yellow Pages Rep, Part 2 and learn with SitePoint. Our web development and design tutorials, courses, and books will teach you HTML, CSS, JavaScript, PHP, Python, and more.
Read Sell Like a Yellow Pages Rep, Part 1 and learn with SitePoint. Our web development and design tutorials, courses, and books will teach you HTML, CSS, JavaScript, PHP, Python, and more.
Read Should Web Designers Take on Print Work? and learn with SitePoint. Our web development and design tutorials, courses, and books will teach you HTML, CSS, JavaScript, PHP, Python, and more.
Read How to Keep Web Projects Moving Forward, Part 2 and learn with SitePoint. Our web development and design tutorials, courses, and books will teach you HTML, CSS, JavaScript, PHP, Python, and more.
Read How to Keep Web Projects Moving Forward, Part 1 and learn with SitePoint. Our web development and design tutorials, courses, and books will teach you HTML, CSS, JavaScript, PHP, Python, and more.
Read Become a Content Marketing Rock Star and learn with SitePoint. Our web development and design tutorials, courses, and books will teach you HTML, CSS, JavaScript, PHP, Python, and more.
Read Setting Up HootSuite for Content Marketing Success and learn with SitePoint. Our web development and design tutorials, courses, and books will teach you HTML, CSS, JavaScript, PHP, Python, and more.
Read Essential Content Marketing Tools, Part 2 and learn with SitePoint. Our web development and design tutorials, courses, and books will teach you HTML, CSS, JavaScript, PHP, Python, and more.
Read Essential Content Marketing Tools, Part 1 and learn with SitePoint. Our web development and design tutorials, courses, and books will teach you HTML, CSS, JavaScript, PHP, Python, and more.
In this article, we'll talk about Building an Audience to Build Your Business. John Tabita will teach you few tips how to build your business.
Read Survey Says: Outbound Marketing Still Effective and learn with SitePoint. Our web development and design tutorials, courses, and books will teach you HTML, CSS, JavaScript, PHP, Python, and more.